Printing has come a long way in the last handful of decades. Like many industries, it has had its up and downs and even though it was suggested long ago that the internet would take over, us printers have stood tall. Over the last three plus decades that Athens Printing has been in business, we…
DetailsPaper Sizes In North America the units of measurement are “Imperial”, that is inches, as opposed to metric (mm, cm & meters) as they have in Europe for example. Our basic size for letterhead, copy paper etc. is 8.5” X 11” while in Europe it’s “A4”, which is 210 x 297 mm (translates into 8.3…
DetailsA smart man once said that “experience triumphs over all”. Well, in our industry of printing, that statement definitely holds true. Many have come and gone, not quite prepared what to expect only to see a few prevail. Having 30+ years of experience under our belt, Athens Printing knows the printing business inside and out…
DetailsAt one time or another we have all been stuck in a rut. We try the same things to promote our businesses, fall into that comfort zone and we have a hard time getting out. In our opinion, the best and most experience business owners aren’t afraid to try new things and stay on top…
DetailsIt’s always difficult to really put your finger on EXACTLY what increased your sales or what increased new potential leads, but one thing is for sure, if you stay consistent then good things will happen. Although the days of traditional advertising are slowly coming to a halt, it doesn’t mean that you still shouldn’t use…
DetailsWe are often approached by business owners who ask what makes Athens Printing different than other printers in the surrounding area. A valid question no doubt, but the most important aspect of our business has got to be our experience. Having been in business for decades now, Athens was started when the printing business was…
DetailsAs a business owner, you know how important it is to always have networking on your mind. You have built and continue to build your business through family, friends and referral business. Cold calling is never any easy task, as the business or individual you are trying to get through to doesn’t know you from…
DetailsA customer receives delivery of their order of posters that they ordered online using a file they created and submitted with the order. They are horrified that the main colour blue they wanted for the sky is almost purple and not what they saw on their computer monitor when they designed it. Creating and reproducing…
DetailsThe 1,2,3’s of social media If you haven’t already noticed, Social Media platforms are quite effective to build your business. Why? The answer is pretty simple; just about every one of your customers are using at least ONE of the social media platforms. So how can you take advantage of cost effective way of growing…
DetailsOften we are asked for information and guidelines for submitting files. Whether it’s business cards, decals, magazines or signs, there is always a preferred method. Please take a look at our Order Guide, as it outlines the quickest and easiest way for us to complete your projects in a timely manner.
